We know what it takes to build – and BE – a big brand. Brand equity is often overlooked as a necessity in business, but your brand is arguably your most important asset. It defines how the world views your company, products and services. When people see your brand as powerful, successful, and cohesive, they pay attention. They recognize your value. After all, you are the expert at what you do.

With our cohesive branding approach, your customers can see who you really are, and why they can’t spend another moment without you. Our time-tested strategic approach helps you build your brand equity with your every move.

WEBSITE DESIGN

Your website is often the first thing your customers will see. So make sure it counts. We are industry experts in this area, and we are here to help guide you through the science of building the right website for you. Using our best-in-class User Experience (UX) expertise, and honoring the importance of your brand equity, our website design process guides you to the right solution for your business.

WEBSITE DEVELOPMENT

Whether you have specific technical requirements, or you’d rather leave the details to the experts, Janus Advertising can craft a technical solution that meets your needs. We utilize the latest technologies to develop your website, whether it’s functionally complex or you simply need to get the word out. We can even help with your functional requirements and other technical documentation. Using our technology-agnostic strategic approach, we find the right solution to fit your requirements, and then align our best-in-class website developers to make the magic happen.

QUALITY ASSURANCE

From test planning to test script execution, our quality assurance team is involved during every step of the process. Although we’re always open to adding steps at your direction, our standard QA process includes a 360 degree view of:

• Design testing

• Content testing

• Functional testing

• Meta information testing

• Analytics testing

• Cross-browser and cross-device testing

• Production testing

After your site launches, the world keeps turning. Your business is always evolving, and your customers’ needs are ever-changing. Let us take the worry away by helping to maintain and update your site, so you can get back to doing what you do best. Whether you need your website content to stay fresh and new at all times, or you just need to make sure your site remains stable amidst the ever-evolving technology landscape, Janus has solutions to meet your needs and budget.

Whether you need a custom video, a custom scientific animation, or just a fresh set of headshots for your team, the Janus team will help you bring your imagination to life. Product shots, social media videos, even TV commercials — our crews have seen and done it all. We come fully prepared with our own equipment, tailored crew, and creative direction/guidance so all you need to do is just show up and let us get to work. Our capabilities include:

STILL

• Headshots

• Product photoshoots

• Corporate/lifestyle and facility/background shots

• Photo editing and postproduction

• Creative direction

MOTION

• Custom animations, including scientific illustrations and MOAs

• Creative direction, logistical planning and video production

• Social media videos

• Event coverage

• Product video shoots

• Expert interviews

• Client testimonials

• BROLL and virtual facility/background tour footage

• Drone footage

• TV/radio commercials

• Voiceovers

• Postproduction and editing

Whether you need a branded slide deck and some boards for a big pitch, or you want your booth to be a showstopper at an event, we have you covered. If you can dream it, we can design and deliver it.

COLLATERAL AND BRAND EXTENSIONS

You have a lot to tell your customers. Make sure you do it right. Start with a suite of business cards, letterhead, email signatures and a slide deck template, and expand your brand equity with a custom brochure or corporate presentation so you have the right messaging at your fingertips at all times. Video meetings? We design backgrounds. Social media announcements? We’ll give you designed templates. The opportunities are endless to keep building your brand equity on a daily basis.

PROMOTIONAL AND EVENT MATERIALS 

Looking to promote your business at a trade show or convention? Don’t show up empty handed. Let us help you prepare for your event by customizing your booth or display, and making sure you have the right materials on hand to make you a showstopper.

DIRECT MAIL AND DIGITAL CAMPAIGNS

Bring your business right to your customers’ doors. Let us help you design and execute the perfect mailing to bring your message to the right people.

From social media strategy to content creation and management, our team understands that two-way communication with your customers and stakeholders is a crucial part of your business. We believe in building an online community by adding value and establishing trust. Even the most basic social strategy implementation gives you a leg up over your competitors and builds authentic relationships with key stakeholders. Our social capabilities include:

• Strategic planning

• Audience analysis

• Content calendar planning

• Custom copy, graphic and video content creation

• Scheduling and management

• Social monitoring

• Reporting and insights

• Influencer programs

• Social listening

• Paid social media advertising

As with all of our services, we utilize our years of social expertise to create a custom solution specific to your needs. Whether organic or paid, full-service or just the basics, we’ll come up with the right way for you to keep your brand’s voice at the center of it all.

Maybe you’ve been exploring how project management could help your company get organized. Maybe you’re not even sure if you need project management. Short answer? You do. Having a PM system in place ensures efficiency, consistency and stability even when challenges arise.

With deep roots in Project Management, our Janus Advertising project management team has a proven track record of crafting custom project methodologies for our clients, with your business objectives at the root of everything we do. Together, we will analyze your current processes and goals, develop a methodology unique to your company, and then execute every step with your custom methodology in mind. From the tools we recommend, to the implementation plan, to the day-to-day task management that keeps your company running efficiently, our project managers are here to make it easier for your team to do their jobs.

Already have a system? Great! Our project managers are well-versed in many tools and software systems, so just give us your process and we’ll run with it as if it was our own.

Are you part of the advertising, marketing or public relations world yourself? If so, let’s talk. Janus Advertising assists agencies, freelancers and advertising/marketing/PR-adjacent companies with everything from digital expertise to project management support.

COLLABORATION

Janus Advertising doesn’t just play well with others. We thrive on it. We even offer white labeling. If you want to wow your clients with support in one of our areas of expertise, we’re your perfect partner. This isn’t simply a win-win. It’s a win for your clients.

SCALING 

Need an extra hand with a project or account? We’re here to help. Janus Advertising provides role scaling so you can be staffed appropriately at all times. Whether it’s short-term or long-term, we can help you get the job done. So go ahead and accept that client statement of work. We’ll be there to support you.